How to Curse in English

Email marketing, Onboarding

My mom is bilingual, and there’s this story she loves about a Spanish-speaker who wants to learn how to curse in English. So it goes like this: The guy meets this group of Americans, and they agree to teach him some “colorful” vocabulary. Only something is getting lost in translation. He keeps saying stuff like, […]

New Sign-ups? Strike While the Iron is Hot

Autoresponders, Onboarding

Crickets. That’s what many new subscribers hear after signing up for an email list. And the thing is, those businesses are missing out on a HUGE opportunity. After all, the subscriber is warmed up. They’re interested enough to let you into their overcrowded inbox. But tomorrow? Tomorrow they may have forgotten all about you. So, why aren’t more […]